EXPERIENCE

Rabbit and Fox Creative — Englewood, CO

Senior User UX/UI Designer
2023-Present

Large and small UX design, web design and other creative projects.

Pearson — London, UK/Centennial, CO

Senior User UX/UI Designer
2020 – 2023

Played significant role in designing e-commerce experience for students and educators on Pearson.com. Focused on unified product catalog, adaptive search, learner-centric product discovery, seamless checkout, account management and fraud management.

• Launched 40K+ product portfolio, generating ~$55M in revenue and 1M+ orders in just 2 years.

• Created unique end-to-end journey, allowing educators to browse, research and adopt titles for students and enabling students to purchase classroom materials easily.

• Simplified complex processes within Instructor Verification, Rep Locator and Request a Sample flows, reducing confusion and calls to customer support.

Senior Visual Designer
2018 – 2020

Acted as lead visual designer, applying brand and design standards across customer-facing websites (primarily Pearson Clinical Assessments). Created templates in Adobe Experience Manager, optimized end-to-end e-commerce experience and built and maintained design system utilizing complex components in  Figma, Sketch and Adobe XD.

• Played significant role in design of 3K+ product portfolio that generated $200M+ revenue and roughly 675K orders in 3.5 years, focusing on unified product catalog, adaptive search, product discovery, seamless checkout and account management.

• Built and maintained design system used by 3 eCommerce websites (Figma, Adobe XD and Sketch), streamlining design process across teams and helping to create standard for front-end developers to use when building components.

Lead Web Designer
2016 – 2018

Functioned as 1 of 3 lead designers in global team responsible for creating 1 consistent user experience deployed across Pearson. 

• Reduced help desk calls by contributing to redesigning US, UK and Benelux (Belgium, Netherlands and Luxembourg) sites, including new product catalog and revamp of Customer Service Portal on Salesforce. 

Senior Web Designer
2013 – 2016

Worked as 1 of 2 senior designers for Higher Ed Web Channels group. 

• Collaborated with brand team, global marketing teams and global product to create new website, consolidating Higher Ed and North America websites while following new brand and using modern user experience methodology.

Senior Graphic Designer
2011 – 2013

Supported 6 channel websites for Pearson Learning Solutions and product and event websites.

• Led major rebrand of each website, contributing to consistent experience across Pearson’s web estate.

Art Director
2007 - 2009

Printed collateral (brochures, data sheets and folders), web design and some video, mostly supporting trade shows and events.

• Earned Institutional Marketing MVP by leading launch of Pearson LearningStudio product at 2009 EDUCAUSE Conference in Denver, CO, including trade show displays, promotional videos and marketing materials.

Raytheon — Aurora, CO

Senior Graphic Designer
Sep 2002 – Feb 2007

Arapahoe Community College — Littleton, CO

Adjunct instructor
Jan 2002 – May 2005

Freelance Graphic Designer — Denver, CO

Nov 2001 – Sep 2004

RMI.Net — Denver, CO

Team Lead – Graphic Design
1999 – 2001

Cukjati Design – Colorado Springs, CO

Graphic Designer
1996 – 1999